Share a press release that opens when the embargo ends

Choose a lock

Timelock. Timelock ties access through the link to the scheduled drand release. It does not control what reporters publish from separate briefings or copies they already have.

Timelock costs $3 USD per Postdate. This covers opening dates within one year and 100 MB including encryption and file packaging. Opening depends on drand and Postdate being available, and on the encryption remaining secure. Senders can keep original copies. Postdates can still expire or be removed for abuse. You see the price before you create the link. Read about Timelock.

Send it before it opens

Your public release PDF and approved images need to become available at the embargo deadline. Reporters who need time to prepare still need an advance briefing through a separate channel.

Share the approved release text, images and other files through the message link. They stay hidden until the embargo ends. Brief reporters separately as usual.

What people see

Before opening

They see a countdown. Any public teaser you wrote also appears.

After opening

They can read the text and download attached files until the link expires. Files supported by the browser can also be previewed.

Reporters see a countdown to the end of the embargo. They can add a calendar event and copy the link for their newsroom. Any public teaser you wrote appears below the countdown. The release, file names and sizes stay hidden until opening. Reporters can open the release in their browser at the agreed time. The link expires after the availability period you chose, measured from the scheduled opening time.

Adding a calendar event downloads a file to import into your calendar. Set any reminder there. Postdate does not send opening notifications.

Create your Postdate

1. 01

   Write the release and attach the media files.

2. 02

   Set the opening time to when the embargo ends.

3. 03

   Choose Timelock once the opening time is final, then review the package.

4. 04

   Send the link to your press list.

Start a press release Timelock: $3. No delete link.

Limits

Standard is free for press releases that open within 7 days and are 1 MB or less. Timelock, later dates, or more than 1 MB cost $3 once. You can choose a date up to a year away. Your text and up to 10 files must fit within 100 MB after encryption and packaging. With Timelock, the link needs the scheduled drand release to open.

Compare Postdate with scheduled email

A scheduled email is sent later. A Postdate link can be shared now, with the same opening time for every reader. Postdate does not send the link or an opening notification for you. It shows when the Postdate was created.

Common questions

What stops a journalist publishing early?

The message hides the written release and files until the opening time. Reporters may still publish information from separate briefings.

Can I still brief reporters beforehand?

Yes. Postdate keeps the written release and files hidden until the opening time. You can still brief reporters separately.

What if the news breaks elsewhere first?

You cannot bring the opening time forward with either lock. Publish your own copy through your usual channel. The message link will still open on schedule. With Standard, you can delete it before it opens.

More guides

Share product launch files that open together, End a security advisory embargo at a set time

Browse all guides or read about Postdate.